About SW Group

Our Story

Since the establishment of the SW Group, the Group's founder has always believed that best business practice is to contribute to the society in many ways.
The story of our Group's rapid business growth in recent years: our Group started in financial technology and property investment, then further extended to catering, new retail, motor, luxury, digital technologies, and agriculture, totaling 8 business units.

SW Group adheres to a "customer-centric" business philosophy, providing customers with a high-quality lifestyle platform through diversified business segments.
We are pragmatic and dedicated partner, with a wealth of network and professional knowledge in Hong Kong and around the world. This enables us to understand market changes and cater to consumers' evolving needs rapidly.
To our customers, we are honest and reliable industry expert, and supplier underpinned by a core value of business integrity.
To the public, we stand for quality, convenience, and a superior value for money proposition.
To our employees, we are a people oriented employer, striving to continually elevate our employees' core competencies and job satisfaction.

We are committed to building a high performing, resilient and agile organization, to meet the needs of our rapid business growth.
Our Management Team is devoted to upholding standards of business practices and corporate governance in order to safeguard the Group's reputation and the interests of the Company.