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高級數碼營銷主任 (奢侈品)
香港 奢侈品
‧Familiar with Luxury & Fashion products online sales on APP and Ecommerce environment in Hong Kong and China ‧Assist Manager to execute omni-channel marketing campaigns including but not limited to digital such as website, social media (FB, WeChat & RedBook, SEM, SEO, etc.) ‧Support the Sales & Operations team to implement digital marketing activities to grow members and achieve sales targets ‧Develop contents to maximize brand & awareness and drive conversion in different paid campaign platforms ‧Assist Manager to track and analyze ranking performance on an ongoing basis, and optimize SEO / SEM campaigns as necessary ‧Monitor, analyze, and prepare reports on marketing statistics such as ranking, traffic, conversion, and more ‧Explore testing solutions (AB test) to optimize user experience across user journey
數碼營銷經理
香港 奢侈品
‧Familiar with Luxury & Fashion products online sales on APP and Ecommerce in Hong Kong and China ‧Formulate omni-channel marketing plan and strategies including but not limited to digital such as website, social media (FB, WeChat & RedBook), SEM, SEO, etc.) ‧Develop and implement effective digital marketing strategies to growth members and achieve sales targets ‧Develop contents to maximize brand & awareness and drive conversion in different paid campaign platforms ‧Track, and analyze ranking performance on an ongoing basis, and optimize SEO / SEM campaigns as necessary ‧Monitor, analyze, and prepare reports on marketing statistics such as ranking, traffic, conversion, and more ‧Exploring testing solutions (AB test) to optimize user experience across user journey ‧Manage and monitoring campaign delivery results, KPI and budget ‧Evaluate the performance of initiatives and provide reviews of campaigns and trends using Google Analytics